WeChat is a helpful tool for B2C companies to use as a brand promotion platform. Today we will talk about marketing automation technology and how WeChat is more than just a customer service channel.

 

Brands usually encounter three problems when using the original customer service functions of WeChat:

 

  • Multi-customer service person uses the same WeChat customer service background, the customer ownership rights are unclear, and the original WeChat customer service background is confusing;
  • The WeChat message background can only keep 5 days of message records;
  • Followers can’t interact with the brand WeChat after 24 hours, making it difficult to keep in touch with them and follow up to pursue purchases.

 

After partnering with JINGdigital, these problems were resolved.

 

From pre-sales to after-sales, JINGdigital has provided a service channel for the brand, which not only ensured timely responses, but also achieved continuity of service. Using this process, communication no longer had obstacles, customer service costs were reduced, and efficiency continued to get higher and higher!

 

How did they do it?

If you want to know how we solved this case in more detail or read more industry case studies, please fill out the form below, then we will email you the [Retail Industry Case Collection].