Aaron is CEO and founder of JINGdigital. In 2014, he discovered the infinite possibility of WeChat ecosystem and launched JINGdigital. Since its foundation, JINGdigital focuses on developing marketing automation technology based on WeChat ecosystem, providing leading marketing automation support for brands across the globe, helping brands create valuable personal connections at scale and improving marketing conversion rates. Aaron’s career began with McCann Erickson. In 2006 he moved to Shanghai and founded ACHANG webdev, a web development agency that worked with hundreds of brands and startups.